At a recent federal/industry roundtable
discussion, Greg Godbout, former director of 18F Consulting, suggested that user
experience can be incorporated into agile development through the use of
something called a Discovery Sprint. GSA's boutique agile shop provides
this service as one of the short-term offerings on its menu. Now called a Design Sprint, following Google Venture's
model, its purpose is "…to assess your team's or organization's readiness,
understand your customers and their needs, brainstorm ideas, and provide
guiding principles and recommendations to move forward."
This advice reflects an understanding that, for all its strengths, one
of agile’s downsides is that it’s not a user centered method. Agile scrum is
optimized for rapid development and release of working code. It’s not optimized
to make products that will get adopted by end users.